We know that we have to guide mountain bikers and other recreationists in nature a bit in order to achieve a nice coexistence. We also know that bans are usually the worst possible way to achieve this. That’s why we use methods of behavioral psychology in trail design to guide people.
At the end of March, the Sustainable Trails Conference of the PTBA (Professional Trail Builder Association) took place in Bentonville, AR, USA. After a break of several years, trail builders from all over the world could meet again and exchange their experiences. Kevin Suhr and Sylvain Häderli from Bikeplan were also there.
Kevin is a long-time employee and currently a member of the management team. He is not only a business economist and regional developer, but also a passionate mountain biker, hobby barista and very well connected in the mountain bike community. He loves to inspire change and thus discover new potential. “I’m super excited to create the spaces for this great team of enthusiastic people to take mountain biking further and contribute to sustainable development,” says Kevin regarding his new role.
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